Junior Video Editor and Creator

The Offer

• DESIGNED FOR MEANINGFUL IMPACT ON PEOPLE’S HEALTH: We hold ourselves accountable to results and are innovating on health optimisation solutions.
• PERSONAL GROWTH FOCUSED ENVIRONMENT: In today's world if you're not growing, you're falling behind. We put both personal and professional growth as a top priority.
• MEANINGFUL RELATIONSHIPS: From team mates, to clients to our partners we were founded with the idea that meaningful relationships are scarcer today than they should be.
• LIFESTYLE FLEXIBILITY: Location and time flexibility to make the most of how you work, and take care of your personal life and goals.

The Job

This is what we’ll expect you to work on. Your primary ownership areas will be:

• Increasing the average engagement rate of video content
• Increasing # videos published per week (iterations included)
• Increasing the CTR (clickthrough) and CVR (conversion) of video ads/ content

WHAT YOU’LL WORK ON

Video Content Creation & Workflow Management

• Edit and produce educational content and ads with high weekly output levels.
• Work within our Descript account, leveraging pre-set branded layouts to ensure consistency and productivity.
• Update, refine, and occasionally create new layout standards to maintain a consistent brand presence across all videos.

Video Editing & Asset Integration

• Edit various types of content, including:
•   Footage of the founder, Damien.
•   Charts sourced from our knowledge base or created using Google Sheets.
•   Other branded visuals that align with our content guidelines.
• Adjust assets and charts as needed to match our brand style and video format.

Video Performance Optimization

• Use video analytics to understand engagement metrics, including viewer fall-off rates and engagement rates.
• Implement creative and data-driven strategies to improve engagement, increase average viewing time, and enhance video effectiveness.
• Optimize videos for specific outcomes, such as ad conversions or responses to call-to-actions.

Team Collaboration & Workflow Integration

• Organize and plan your weekly work in a Monday meeting with Damien.
• Attend check-ins on Wednesdays or Fridays as needed to resolve issues and meet project goals.
• Collaborate flexibly, working outside scheduled meetings according to your own productive rhythm.

The Future of This Role

We’re looking for someone who sees the potential for video to play a central role in our business. This is where the role will lead to for the right person:

Expanding Role Scope

• The role starts as part-time and will expand to full-time based on your demonstrated competence and output.

Strategic Integration of Video

• Video content will play a larger role across multiple areas, including post-purchase funnels, education, mobile apps, and advertising.

AI & Tech Innovation

• You’ll have the opportunity to work with and integrate emerging AI tools for video and image generation to enhance video content production and impact.

Analytics-Driven Growth

• You'll play a key role in refining video engagement strategies through continuous testing, analytics, and creative innovation to optimize audience engagement and conversion.

The Profile

Your Background

Work Experience

You should have at least internship experience in a similar activity, up to 2 years of experience. This should include:

1. Experience with video editing and production with Descript.
2. Experience with using video analytics to improve video engagement and response

Education

• Bachelor’s degree or higher in a STEM field (e.g., Computer Science, Engineering, Mathematics, Physics, Chemistry, Biology) from an accredited institution.

      For this role we are looking for exceptional strengths in:

Video Editing Expertise

• Proven experience with video editing software, specifically Descript, including working with video layouts and templates to enhance productivity and standardisation to brand guidelines.

Visual Creativity & Branding

• Ability to create and enhance branded video layouts.
• Eye for visuals, ensuring all videos adhere to brand style guidelines.

Data-Driven Optimization

• Understanding of video engagement metrics and ability to optimize videos to maximize viewer retention, conversions, and response to call-to-actions.
• Experience using analytics to guide creative decisions.

Productivity & Workflow Focus

• Strong organizational skills with the ability to manage multiple video projects weekly.
• Focus on maintaining high productivity while producing quality video content.

Technical Integration

• Ability to create or refine charts using Google Sheets and integrate them into videos.
• Comfort working within tech-driven workflows, including use of AI tools for video and image generation (or a strong drive and willingness to learn).

Language Abilities

• First: Your English must be flawless as this will be the main working language.
• Second: Other advantageous languages include German, Spanish, Italian, and French.

Standards and Attention to Detail

• You should have exceptionally high standards for your work and that of others and the attention to detail to be able to spot areas to improve.
• Ability to assess standards: When given a set of criteria you should be able to clearly assess standards based on these criteria.

Tech

You should be very comfortable with tech - we are a company that leverages the best tech/ and latest systems - so understanding and using these is part of virtually all your activity.

Specifically you should understand and be very comfortable with:

1. Notion (Kanban Boards, Tables, Pages)
2. Google Workspace (Gmail, Google Calendar, Google Sheets)
3. ChatGPT (AI prompts and use)

• Marketing Tools

You should be comfortable with SAAS focused on marketing activities such as:

1. Email Campaign Management Tools
2. Marketing Analytics and Intelligence
3. Marketing Workflow

Systems Use

• At Ketosource we build, refine and use systems consistently to allow us to perform at a very high level and constantly improve.
• You should have an aptitude for leveraging and add to existing internal systems, procedures, knowledge and workflows

Self-Organization

• You should have excellent proactive self-organisation and know how to manage and prioritise a task list
• This translates to never missing or dropping tasks, meeting deadlines or communicating early when deadlines may need to change.

Self-Learner & Resourcefulness

• You are a keen and enthusiastic and self-driven learner. You are constantly learning, love the journey and progress you make from this.
• You are a self-starter and proactive and able to take initiative to overcome obstacles you come across in your tasks.

The Employer

Founded in 2015, Our client has grown to become the #1 European nutraceutical and health optimization company in the Ketogenic & Fasting space.